MEDIA

Award Winning Marketer and Designer

  • M.A. Integrated Marketing Communications

  • 8 years of marketing experience

  • 15 years of design experience

 
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View My Work

About Me

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Hi! My name is Rachel and I’m a designer and marketer living in Buffalo, NY. I’ve been on a computer since I was 5, designing graphics and websites since I was 10, and have had a strong desire to create content for as long as I can remember.

Earning my master’s degree in Integrated Marketing Communications from St. Bonaventure University ignited my passion for combining good design with strategic marketing to get results. Want to know more? Shoot me a message!


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Work Experience

Content Marketing Manager
Life Storage
June 2018 to present
* Set new records with Facebook ads

Freelance Designer & Marketing Consultant
2004 to present

Founder,
Content Manager

Pics in the Pit
Mar 2017 to present
* Built a community of 10,000+ bands, photographers, & fans

Director of Marketing
Thimble.io
Oct 2017 to June 2018
* Doubled social media presence in just 6 months

Operations Manager,
Design Manager,

Graphic/Web Designer
Social Yeah
Apr 2014 to Oct 2017
* Played a key role in doubling the size of the company

Layout Editor
The Spirit, SUNY NCCC
Sept 2010 to Sept 2016
* Outstanding Contribution and Achievement Award

Marketing/Design Intern (Graduate Level)
Squeaky Wheel
Jan 2015 to May 2015

Classified Advertising Coordinator
Niagara Frontier Publications
Dec 2014 to April 2014

Project Coordinator,
Marketing/Design Intern

Synacor
Sept 2011 to July 2014
* Best Apprentice Award

Advertising Manager,
Graphic Designer,
Treasurer

The Record, SUNY Buffalo State
Jan 2013 to May 2014
* Editor’s Award
* Unsung Hero Award

 

Education

M.A. Integrated Marketing Communications
St. Bonaventure University
Graduated Dec 2015
* Silver ADDY Award, Copywriting

B.A. Public Communication
SUNY Buffalo State
Graduated May 2014
* Certificate of Academic Excellence, Communication

 

Skills & Languages

Adobe Creative Suite
Ahrefs
Airtable
Basecamp
Buffer
Canva
CoSchedule
Facebook Ads
Google Analytics
HubSpot

 

HTML & CSS
Mailchimp
Monday.com
Microsoft Office
SEMRush
STAT
Sprout Social
Squarespace
Trello
Wordpress

 

 

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Testimonials

Rachel is highly productive, extremely self-motivated, and by far one of the most organized and efficient people with whom I have ever worked.
— Joseph Pitzonka, PMP
I have witnessed her ideas come to life, from small conversations or sketches, into full-blown campaign-driven realities—with work selected by large companies with big impact (sometimes chosen over creative professionals with decades of industry experience).
— Kate Wolcott
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Rachel was called on to do not only graphic design, but also key metric reporting, campaign development and analysis, etc. Never once did I view Rachel wince from the next activity, never once did she seem overwhelmed, but instead she accomplished all and helped the entire Marketing Team succeed.
— Laura Morris
She is knowledgable, ambitious and especially meticulous about her work, and it shines through in every project, little or big.
— Brandon Schlager

Let's work together!

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